How to Market a CBD Brand and Successfully Sell CBD Products

Despite the projections for growth and the confirmed increase in consumer interest, selling CBD products isn’t as easy as most brands want it to be. Creating a website, setting up an e-commerce channel, launching a few products, and investing in a little branding isn’t enough to secure regular and profitable CBD product sales. But, why?

How do Cannabis and CBD Businesses find a Merchant Account they can rely on?

One of the things that makes it difficult for any cannabis or CBD business to function is the lack of banking support. A solid merchant account is something that all businesses need, whatever the industry, but in the cannabis space finding one is a real challenge. Even though the 2018 Farm Bill made it legal to cultivate hemp on a federal level, and even though most states have legalized the cultivation and sales of cannabis and cannabis products to varying degrees, cannabis and CBD businesses are still having a hard time with banks and credit card companies. It makes the running of a legal, professional business difficult, if not impossible, which is why merchant account service providers, like InclusivePay, have come to the rescue.

Why is a CBD Formulator the Key to CBD Brand Success?

As the sun rises on a new day, another CBD brand appears. It's selling the same white label CBD products as all the others, made from oils that are rich in CBD and low in THC. The only difference is that the product has been packaged in a slightly different container, and there's a new name and logo printed on top. The CBD market has quickly become the area of the cannabis industry that's suffering most from a lack of differentiation. So, what’s a CBD brand to do? Well, one recommendation would be to partner up with a CBD formulator.

How to Stay Out of the CBD Graveyard

The passing of the 2018 Farm Bill gave CBD exactly what it needed to soar. As a result, the CBD industry in 2019 has already experienced exponential growth. Data suggests the trend will continue in the years to come, with the CEO of ArcView Group, Tony Dayton, predicting that CBD product sales will climb to $20 billion by 2024. For CBD brands and businesses, both established and emerging, this can only mean one thing… heightened competition and less opportunity to control market share.

How Cannabis Companies Succeed on Twitter

Since it’s conception, the platform has given helped start movements through countless hashtags. However, even with 326M monthly active users and 500M daily tweets, the channel is still an enigma to many.

2019 is the Year of THCV

2018 was the year of CBD (Cannabidiol) as you either heard about it, tried it in one form or another, or knew someone who had. But that was 2018 and now it’s 2019, and THCV (Tetrahydrocannabivarin) is quickly becoming the current cannabinoid to watch.

Awesome Cannabis Web Design – 420 website breakdown

Cannabis web design is booming. 420 entrepreneurs are creative, fun, smart and know how to use branding to build awesome websites. Let's take a look at some great examples.

Build National Awareness for your Cannabis Brand with a Hemp-Derived CBD Line

On December 20, 2018, the U.S. Federal Government authorized the removal of hemp from the Schedule I controlled substances list, converting it into an ordinary agricultural commodity overnight. As such, the country’s already seeing evidence of the range of hemp-derived CBD products that are set to take the industry by storm in 2019.

10 Best cannabis dispensary branding examples of 2019

Check out the best dispensary branding and design examples of 2019. These are the dispensaries to look out for in California, Colorado, Oregon, Washington and more!

Best weed movies & TV Shows on Netflix 2019

Take a look at our large list of the best stoner movies you can watch right now on Netflix (and Hulu and Amazon). Movies to watch while high in 2019.

The 7 Types of Cannabis Buyers That Will Dominate 2019

2019 is looking like a fantastic year for cannabis dispensaries, medical marijuana clinics and related businesses. But what does the cannabis buyer look like in 2019? Find out here.

How to Build and Market a Disruptive CBD Brand in 2019

How to launch a disruptive CBD brand in 2019. We'll make sure your brand breaks through the noise and becomes a successful CBD kingpin.

Emerald Farm Tours: CannaTourism in the Regulated Market

A little over a year ago, a creative individual, with 16 years experience in both cannabis policy reform and industry operations and marketing, launched an innovative project to help strengthen the regulated cannabis industry, to paint the plant in a positive light, and to encourage everyone involved in the industry to continue powering forward. He named his project, Emerald Farm Tours.

Our Top 10 List of CBD Brands

The 2019 top list of CDB products from tinctures and concentrates to topicals and edibles.

Why Fonts Matter

Fonts have the power to convey and strengthen brand identity. The fonts your brand uses subtly sends a message to your audience.

Cannabis: a New Political Celebrity for Partisan Rhetoric?

Almost two months ago, on July 1st, Massachusetts was given the legal go-ahead to sell recreational cannabis. But where's the weed?