How can CannaVerse Solutions help you improve your online presence?

SEO & Maintenance

All about the numbers

Cannabis SEO, or Search Engine Optimization, is the art of making a website show up in search results for specific search terms and phrases. The process involves optimizing the code and structure of your website in order to make it understandable for search engines as well as optimizing the content of your website to reflect specific and strategic keywords.

We always start on the development side by making sure that the code follows best practices. Meanwhile, the SEO department does keyword research analysis to find the best strategy to get your website seen by your target market in the quickest way. For new companies, we usually start by targeting the low-hanging fruit and when your domain has gained some authority, we focus on the most lucrative keywords.

SEO is a long-term strategy that requires constant upkeep, but for those who are willing to go the distance, the rewards are great. For more in-depth information take a look at our cannabis SEO guide for dispensaries.


Our team of SEO experts and content creators is always studying how cannabis customers perform online searches, including which keywords get the most searches and how the competition is using those keywords. But SEO is about more than just adding keywords in strategic places. It’s about giving your target market exactly what they are searching for when they are searching for it, and serving it to them in an easily digestible way.


Before starting a project we sit down with you to discuss your strategic goals. We then use those goals to reverse engineer your success. Today, much of your online success is based on how much traffic you have. We maximize your amount of visitors by working with a long-term approach that targets your most lucrative and competitive keywords as well as a more direct “long-tail” approach which answers your customers’ direct needs.


Statistics show that the top 3 results on search pages get around 70% of the traffic. That, as well as the steady increase in monthly searches for cannabis related products, gives you great opportunity for future growth with the right strategy and SEO. A top ranking for your main keywords and a properly setup sales funnel turns visitors into costumers and will make your business flourish.


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